Business

I am an influencer, blogger, and entrepreneur with a strong focus on cycling, lifestyle, and performance. My work combines authentic storytelling, professional brand collaborations, and active community engagement both online and offline.

Content Creation & Influencing

As a blogger and influencer, I create high-quality content across the following areas:
  • Cycling (road, gravel & MTB)
  • Tourism & travel
  • Automotive
  • Fitness & yoga
  • Sports nutrition
  • Fashion
I collaborate with brands on social media, delivering authentic product integrations, credible storytelling, and meaningful visibility tailored to an engaged audience.

Modeling & Events

  • Sports model / model for professional photoshoots
  • Guest and brand representative at events, exhibitions, and sporting occasions

Atzeni Race – Brand & Business

Through Atzeni Race, I am actively involved in both creative and operational business activities, including:
  • Sales & marketing
  • Accounting and organizational processes                                                                                                                                              In collaboration with Giordana, I design and oversee the production of premium cycling apparel:
  • My own Atzeni Race collections
  • Custom cycling apparel for companies, teams, and clubs                                                                                                                    In addition, I develop design concepts focused on functionality, performance, and aesthetics.

Sports & Community

As a dedicated recreational athlete, I am active in:
  • Road cycling, gravel & mountain biking
  • Participation in regional races with my Atzeni Race Team
  • Fitness training and yoga
Community is a key part of my work. I lead two cycling communities:
I regularly organize group rides, social rides, and cycling events, creating strong engagement and real-life brand experiences.